What’s new at KGS Custom Bicycles?

by kgsbikes on November 30, 2011

in Bicycle Positioning,Bikes

Eileen's KGS / Passoni

An example of a KGS Custom Bicycle

The market for our premium custom bicycles is a global one, and is a small niche comprised of people who want the very best and are willing to come to San Antonio to commission a bicycle that takes up to six months or more to receive, and then be so happy with the result that they think the effort was worth it. We have been working behind the scenes a lot this fall, with clients who have commissioned bikes “in private” and find that that is more common than not at this level. From a marketing perspective, however, it is hard to brag on one’s accomplishments when clients don’t want their purchases disclosed!

That has been the trend since the Recession and we have learned to simply comply with client’s wishes and exceed their expectations, regardless of the ability of the rest of the world to know or not know who is buying our fantastic machines. So since we have had a string of folks who have chosen to not tell the world that they have cool bikes that you would want too if you knew, here is a little recap of the state of KGS Bikes and where we are heading.

Firstly, we are moving! The retail location that we got six years ago is now too small and the lease is up. We are taking the opportunity to move to a new location that will be a destination, not a walk-in location. Since we are in final negotiations with the new landlord, we would be remiss to say much more for now, until we have a signed and executed lease. Suffice it to say, the destination will be better for a personal bicycle commissioning experience and we will be closer to the San Antonio Airport for easier transport to and from your plane.

Second, we are putting more value features in a KGS Custom Bicycle package. At this level, the bike is just part of the deal. The experience of commissioning a completely hand crafted masterpiece at this level is becoming more and more rare in the world and we want to improve the experience so every time you ride your custom bicycle you are reminded that you worked hard to get here and you deserve this level of performance and comfort.

Third, we are constantly on the lookout for better frames and components. Since most people come to us and say, “Build me a bike and make it the best”, we are never satisfied with the current state of the art. We want to push our suppliers to make better stuff for our clients and we are on the hunt for the best of the best. It is a never ending search.

Here is a PDF Executive Summary of how we do things if you are in the market for a new custom bicycle. It is handy to pass to your friends as well. We want you to be incredibly happy and to outline things as best we can in advance.

Have a great holiday shopping season and if you think it is time to discuss a new custom bicycle for yourself  or significant other, let’s talk.


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Argeny Hunter's KGS / Parlee Z1 Custom Bicycle

Argeny Hunter just took delivery of this beauty.

At KGS Custom Bicycles, the summer is the slowest time of the year. We don’t have a big repair department since most of our clientele hails from afar. Most of our clients or potential clients are vacationing, busy with kids, or riding the bike they currently have. What is interesting, however is the Fall Rally, as we call it, or the people who thought it was too hot to ride in the summer, and by the time school starts, they ponder a new custom bike. Current lead times are typically about 3 months for a road bike and up to six months for a KGS / Parlee custom triathlon bicycle.

Universally, they discover something else, however. It is a two word phrase called “lead time”. For some reason, most people don’t factor in the lead time required to commission a true premium custom bicycle. The lead time is the one feature of buying bicycles at this level that is a real pain.

This is why this time of year, we spend a lot of time introducing our concepts to people and asking them to consider a trip to the studio for a BalancePoint™ session. We then have the data required to design a bike and can work remotely from this point on.

Here is the typical “positioning day trip” schedule for an individual who flys into San Antonio.

  1. Take the first flight into San Antonio. Kevin personally picks you up at the airport and drives you to the studio.
  2. You need to bring cycling clothing, shoes, and if your pedals or saddle are unusual, bring them too. At least we will have discussed this to know that when you arrive, we are ready for you.
  3. The actual positioning takes between 1 to 3 hours and so your time in the studio tends to be 2-4 hours. Plan on at least 5 hours before you need to be back at the airport, at least 60-90 minutes prior to your flight.
  4. Kevin will buy your lunch and whisk you back to the airport, so you have no car rental, plus no pain dealing with transportation.
This works for either road, triathlon or both positions. If you need to do both (they are separate procedures with separate results) you can have the data to order one bike now and another later, with one visit.
What happens next is we design your bicycle and calculate the price. You send us 75% and we start moving. BTW the last 25% is due when the frame ships back to us, and we don’t charge you for changing your mind on components in the mean time. The reason for this policy is many out of towners don’t take delivery of their bike when it is actually finished and we can keep it perfect and safe for you but we are so small that we can’t take the cash flow hit to handle delivery delays.
Our track record for exceeding expectations is fantastic and we invite you to consider the benefits of true custom designed just for you. You are worth it, and the lead times can work for you, not against you.
Finally, here is a link to our Referral Program where we are sinking all of our marketing dollars. Those who help us find a match with new clients get the rewards.


Marfa 100 Charity Ride

by kgsbikes on August 7, 2011

in Bike Rides

Photo of Marfa 100 Poster for 2011It is not often we promote a poster as much as a ride, but when we saw the one of a kind original Marfa 100 ride posters, we had to share. They were done by hooking up a brush to a stationary bike of some sorts and each of one hundred people rode a kilo to create “their” poster.

While the photo shown is big enough for your monitor, a print version is here.

Here is stuff straight from the Marfa 100 website:

The 2011 ride will start and finish at the Capri building, at the Thunderbird Hotel in Marfa. From here, the course will take riders 31 miles out beautiful FM2810 and return on the same path. The average temp for Marfa at this time is a high of 84 and low of 55 degrees. We had beautiful weather last year and we’re hoping for the same this year. Please note this is a rain or shine event. Registrants can pick up ride packets on Friday, September 0, at Marfa Public Radio, 111 S Highland Ave in Marfa, just north of the main four-way stop. Last minute entries can be made in person on Sept 9 or the morning of the 10th. The $100 entry fee includes a $75 tax deductible receipt, a Marfa 100 T-shirt and a “gathering” at Padre’s the night of Sept 10. Feel free to post questions via our Facebook and Twitter pages. Click here for Marfa Accomodations.




Charlie Brockus going for it

Charlie is tearing up the course at Honolulu 70.3

One of the best parts of being involved with KGS Bikes is hearing of successes from our friends and clients. Charlie Brockus is in the 60-64 age group and is shown here on his way to winning his age group at the Rohto Ironman 70.3 Hawaii triathlon. This gets Charlie his ticket to Kona, the Ford Ironman World Championships.

Charlie has been dealing with a foot injury that hampered his running, but his KGS / Parlee custom triathlon bike has been helping him tremendously. He has been beating folks much younger and I bet that is extremely gratifying. While Charlie lives in Reno, he flew down to the KGS Bikes studio and we found his position with our BalancePoint™ system, and sent him on his way home, since we can work totally remotely from this point on. The bike frame was commissioned from Parlee Cycles, built here at KGS Bikes and then shipped to Charlie in a TriAll3 case.

We wish Charlie a super season and expect a podium finish at Kona.



KGS Bikes Custom Bicycles to exhibit in Abu Dhabi UAE in 2012

20 June 2011

KGS Bikes Custom Bicycles is a global business. We have many more clients fly into San Antonio than have local clients. While about 50% of our US clients are women, the Middle East will have mostly men owners of our bicycles. This is why we just committed to exhibit at the Big Boys Toys UAE [...]

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KGS / Cyfac Absolu First Ride – Two Thumbs Up.

8 June 2011

I recently built up a KGS / Cyfac Absolu for the showroom and today I got to test it. Bike tests for me are not that long, but have hills, descents, cornering, hill attacks and some rough roads to see just how the bike measures up. The best compliment I can give a premium custom [...]

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Getting Dex Tooke ready for the RAAM

6 June 2011

You may remember that we helped Dex Tooke with his bicycle position prior to the Race Across America last year. We also sponsor him this year and help in every way we can. The 2011 RAAM starts next week and today Dex’s wife Joni, (crew chief, bike mechanic and head boss) brought Dex’s bike up [...]

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Why do KGS Custom Bicycles Look Different?

6 June 2011

When people are introduced to KGS Custom Bicycles, they usually have a few things to say. One common thought is, “I had no idea that bikes like this were available!”. This is not surprising, as the combination of finding where you actually balance on the bike plus the very nice frames, wheels and components make [...]

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How Robbie Wade had the luck of the Irish for the Cap Tex Triathlon

29 May 2011

While KGS custom triathlon bicycles provide huge improvements in performance for triathletes, few triathletes come investigate. Most either follow what is on Slowtwitch or are so risk averse that it could take over a year before they would consider even having their positions checked, much less consider a change. When pro triathlete Robbie Wade had [...]

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KGS Bikes at the AEM Annual Golf Tournament

25 May 2011

We have had success with global clients who are able to travel to San Antonio to commission a KGS Custom Bicycle. Our friends to the south in Mexico have begun to discover us and since San Antonio is a gateway to the south, we are actively making connections. It is not always easy to find [...]

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