Posts tagged as:

World Champion

What I learned about bicycle positioning from a speed skater

15 February 2010

The 2010 Winter Olympics are happening and yesterday I saw Apolo Anton Ohno capture a silver medal which puts him in some pretty good company with Bonnie Blair and Eric Heiden. You might ask, “What does ice skating have to do with bicycling?” Well, it is not so much ice skating, but skating in general.
Skaters [...]

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Who decides what bike you want, or Would Cesaer have wanted a Cervelo?

31 August 2009

Cesaer probably wouldn’t want a Cervelo, since he couldn’t have known about them. The job of marketing companies is to make you aware of their products. I am amazed at some big bicycle companies marketing brilliance. They are able to make bicycles “win” races without athletes and make you want a particular brand so badly [...]

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